.Position Snapshot Location: Linda-A-Velha, Portugal Company: Nestlé Business Services (NBS) Full-time / Hybrid Fluent in English Position Summary The Web Data Analyst will be responsible for collecting, analyzing, and interpreting data from various web sources to help inform business decisions. They will work with cross-functional teams to identify key performance indicators (KPIs) and develop dashboards, reports, and presentations to communicate insights and recommendations. A Day in the life of... Collect and analyze data from web analytics tools (such as Google Analytics) and other data sources to identify trends and patterns. Work with cross-functional teams to develop KPIs and establish benchmarks for website performance. Project Management for data tracking implementation across multiple web properties Build dashboards and reports to present data-driven insights and recommendations to stakeholders. Conduct A/B testing and other experiments to evaluate the impact of changes to the website. Collaborate with web developers and other stakeholders to ensure accurate data tracking and reporting. Monitor website performance and provide regular reports on key metrics to stakeholders. Stay up-to-date with emerging trends and technologies in web analytics and data analysis. What will make you successful University Degree ideally specialized in Marketing, Public Relations, and/or Computer Science, Maths or any other related fields 2+ years of experience in Digital Technologies and Data & Analytics fields (focused in Website and Mobile Apps analytics) Deep understanding of using data visualisation tools (Google Data studio, Power BI), product analytics dashboarding is a plus. Basic SQL knowledge Deep knowledge of Google Analytics (Universal Analytics and GA4) Project Management skills and knowledge of agile methodologies (Scrum, Kanban) Knowledge of Google Optimize and experience doing A/B testing Basic understanding of Google Tag Manager Proven Web Analytics experince (previous projects and experience) Excel advanced knowledge (analyze & structure data) Basic understanding on how website data layer works in Drupal CMS High mathematical/analytical skills Understanding marketing processes High communication skills and coordination of multiple stakeholders in complex and fast changing environments Data warehouse and cloud solutions basic understanding (GCP, BigQuery, Azure) What we offer Here at NBS Lisbon we care about our Talents, and we continuously work to have our teams engaged and our people achieving their best professional performance, without forgetting personal development and work-life balance
