We have an exciting opportunity for you to join our Marketing team as a Marketing Specialist - Social Media Specialist.
Who we are:
FedEx is the largest express transportation company in the world, connecting more than 220 countries and territories. We work to deliver the most important package of someone's day, and this is just part of our story. We're a leader in technology solutions and digital innovation, providing data insights that boost opportunities for our global customers. We've made logistics and warehousing a science fueled by innovation. 530,000 team members strong, we are as diverse as the world we serve. We love what we do, and we do it well. Our reach is big, and so are our dreams. Join us and let's write our next chapter together.
What you will be doing:
Create and execute innovative and effective social media strategies that align with our brand goals and target audiences.
Use in-depth knowledge of digital communications trends and best practices across platforms (Instagram, Facebook, X, LinkedIn) to develop and execute creative, engaging social media content that delivers measurable results.
Monitor, respond to, and engage with our online community in a timely and authentic manner, fostering positive relationships with our audience.
Track and analyse key social media metrics to assess performance, identify trends, and optimise content. Provide regular reports to the marketing team.
Plan and execute paid social media campaigns, including budgeting, targeting, and performance tracking.
Work collaboratively with other marketing, communications, and operating teams within FedEx to build alignment and ensure integrated campaigns deliver optimum value.
Manage agency relationship, activity, and spend to ensure the best outcomes.
Keep abreast of the latest social media trends, tools, and best practices, and suggest new ways to leverage them to enhance our online presence.
Advise on and be able to get hands-on supporting our senior leadership build their own social profiles.
Provide advice and hands-on support during times of crisis, in collaboration with the wider communications and marketing team.
Success in this role will be demonstrated through measurable improvements in organic and paid key metrics, shifts in brand perception, and a more engaged online audience.
What do you bring with you:
The ideal candidate would demonstrate:
Proven experience as a Social Media Specialist or similar role, with a strong portfolio of successful social media campaigns.
In-depth knowledge of major social media platforms, including their algorithms, features, and best practices.
Excellent written and verbal communication skills (in English), with a keen eye for detail and creativity.
Experience with social media management tools (e.g. Sprinklr, Sprout Social, Brandwatch) and analytics tools (e.g. Google Analytics, Facebook Insights).
Basic knowledge of graphic design and video editing software is a plus (e.g. Adobe Creative Suite, Canva).
Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.
A degree in Marketing, Communications, or a related field is preferred but not required.
What do we offer:
Attractive compensation package
Training to get you started and on-the-job learning opportunities
Extensive learning resources to further develop your skills and knowledge
Tuition Assistance Program (*applicable for FedEx positions with a permanent contract)
Employee Assistance Program for you and your family in difficult life situations
Employee reduced-rate shipping
Great career opportunities
FedEx is one of the worlds most admired companies and trusted brands year after year
Bring your ideas, individuality, and dreams to our global community. Feel good about where you work. Choose your career path - we're ready to invest in your development. Join FedEx.
#LI-Hybrid
FedEx was built on a philosophy that puts people first, one we take seriously. We are an equal opportunity employer and we are committed to a diverse and inclusive workforce in which we provide growth opportunities for all.
Our Company
FedEx is one of the world's largest express transportation companies and has consistently been selected as one of the top 10 World's Most Admired Companies by "Fortune" magazine. Every day FedEx delivers for its customers with transportation and business solutions, serving more than 220 countries and territories around the globe. We can serve this global network due to our outstanding team of FedEx team members, who are tasked with making every FedEx experience outstanding.
Our Philosophy
The People-Service-Profit philosophy (P-S-P) describes the principles that govern every FedEx decision, policy or activity. FedEx takes care of our people; they, in turn, deliver the impeccable service demanded by our customers, who reward us with the profitability necessary to secure our future. The essential element in making the People-Service-Profit philosophy such a positive force for the company is where we close the circle, and return these profits back into the business, and invest back in our people. Our success in the industry is attributed to our people. Through our P-S-P philosophy, we have a work environment that encourages team members to be innovative in delivering the highest possible quality of service to our customers. We care for their well-being, and value their contributions to the company.
Our Culture
Our culture is important for many reasons, and we intentionally bring it to life through our behaviors, actions and activities in every part of the world. The FedEx culture and values have been a cornerstone of our success and growth since we began in the early 1970's. While other companies can copy our systems, infrastructure and processes, our culture makes us unique and is often a differentiating factor as we compete and grow in today's global marketplace.
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