Position Snapshot
Location: Lisbon, Portugal
Company: Nestlé Business Services
Full-time / Hybrid mode
Fluent in English
Position Summary
The Consumer Engagement Services (CES) Analytics Specialist will be monitoring digital and social media channels, collecting, structuring, and analyzing data from multiple sources to support Brands and Functions with reputation management, consumer engagement, social insights, and content marketing.
A day in the life of...
Ensure all relevant data is processed, labelled and structured accurately in corresponding digital and media analytics tool.
Engage with the consumers using the most adequate form of communication for each social media channel.
Monitor the conversations in our platforms and across our competitors to provide actionable insights to the stakeholders to support the messaging and content creation processes.
Deliver data-driven conclusions, creating reports, dashboards or presentations according to Omnichannel analysis to address business answers (eg. Social brand equity, report, analysis of marketing campaign performance, analysis and insight on brand ecosystem, etc.).
Perform ad-hoc analytics to deliver reliable insights and findings relevant for stakeholders, taking initiative to present solutions.
Predict the potential reputation risks to be able to alert the respective Brands in order to prevent escalations and provide support in issue management.
Work closely with team members and partners to identify opportunities for improvement and execute analytic projects, supporting them in performance objectives meetings.
Set alignment calls with Market Partners to keep them updated of the analytics' process.
What will make you successful
Bachelor or master's degree in IT, Business Studies, Marketing, or similar.
Experience working in a major BPO or Consumer Engagement environment.
Experience with Social Media listening tools (eg. Social Studio, Socialbakers, Sprinklr, TalkWalker, Google Analytics or similar) is a plus.
Ability to work with large volumes of data, performing qualitative and quantitative analysis.
Strong Excel knowledge.
Proficient user of Microsoft Office Word, PowerPoint.
Knowledge in data visualization tools as PowerBI.
Proficiency in English (spoken and written).
Capable of problem solving and attention to detail.
What we offer
Here at NBS Lisbon we care about our Talents, and we continuously work to have our teams engaged and our people achieving their best professional performance, without forgetting personal development and work-life balance. Joining NBS Lisbon will bring you:
Development of expertise in Nestlé's Shared Services Business.
Immersion in a culturally diverse team.
Local and International Exposure.
Flexible working environment.
Engagement and wellbeing activities.
Competitive salary and annual bonus according to your performance.
Meal Card.
Flex Benefits - At NBS Lisbon you can choose what benefit is more suitable to you.
Make part of the Nestlé Club and get discount in several partners.
Free coffee (and good coffee).
Company laptop and other equipment according to professional needs.
Medical Support available at the Office.
E-learning courses and training program to get you where you aim to be.
Career progression and possibilities for International Career.
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