Southern Europe Trade Marketing Manager

Southern Europe Trade Marketing Manager
Empresa:

Monin



Função de trabalho:

Marketing

Detalhes da Vaga

About MONIN (www.monin.com) : A family company created in 1912, a premium French brand, an innovative flavour solutions creator, a trusted partner for hospitality professionals all over the world: this is MONIN. At the heart of MONIN are people: open-minded, gourmet, passionate, curious, open to new ideas, always pushing the boundaries, seeking to endlessly inspire. Quality, creativity and innovation: these three words are representative of our way of thinking and working. Faithful to our French heritage, our headquarters are in Bourges, where the company was founded. We never stop creating and this is why our portfolio is unrivalled: 6 ranges including syrups, fruit mixes, sauces, frappes, liqueurs and smoothies, more than 150 flavours and 19 different formats. MONIN is more than a drinks solution, it's a way of living, an experience based on our centenary expertise, a brand respectful of the environment. It's about authenticity and gathering people, using only the best natural ingredients in the most exciting and creative way. Trade Marketing position at MONIN:Supporting our customers is at the heart of our business, and part of this service falls to our Trade Marketing Team. We are trusted category champions for many of our customers across wholesale, on-trade, and retail. Our commitment extends beyond providing exceptional syrups; we also prioritise delivering best-in-class customer experiences. We equip our partners with the necessary insights, training, and trade tools to drive their business growth and successfully navigate through the constantly evolving market and consumer trends.Who We're Looking For:We're seeking a junior candidate who brings Trade Marketing expertise from the brand or customer side, with an understanding of the Southern Europe market. Above all, we're seeking a self-driven individual who embodies openness, positivity, and a curiosity to learn and contribute to MONIN's success. Our team is passionate about what we do and we're looking for someone who shares that enthusiasm and can seamlessly integrate into our dynamic environment. If you're ready to match our energy and enthusiasm, we'd love to hear from you!Position summary: To measure, enhance and enrich the position and image of the brand through various goals and objectives.Role & Responsibilities:Global Strategy Alignment Ensure the high quality & successful implementation of the Trade Activation strategy within the Region. Ensure brand consistency. Feedback to the global trade marketing with local trends, market dynamics, product requirements and effective use of Monin tools. Regional marketing EMEA Trade Plan presentation to importers. Support to build the local market plan and brand strategy, following the MONIN Trade Marketing plan with the importer. Follow up on the plan with KPIs. Follow up on the budget. Global trade activation tools implementation + Local push & pull program creation. Sales support: KA / Wholesaler / C&C / Ecommerce... Marketing training to importers. Supporting products launches. Organize regional tradeshows & events with the Events Manager and support implementation of local tradeshows & events. Local specific product development request. Social media content follow up (local account + train on the strategy from HQ). Follow up on trends and local channels: bars, restaurants, independents, coffee, casual dining, leisure, cash&carry… to feed the Global Trade for the channel management. Quarterly Trade and market reporting (Activations, KA, competitor analysis). Co-branding activation. Sales Support/KA Development/Business IntelligenceSupport key account development with the Sales Director & Beverage Expert team with implementation of local surveys, trend reports, direct tools.Business Analytics Quarterly regional reporting and business analysis. Working along with the Beverage Expert Team to report trends, mix performance analysis. Based on the trends seen on the market + global channel management, build an approach by segment => bars, coffee shops... What action needs to be taken (events? POS? incentives?) Decision Making, Authority and Controls:Accountable for helping to develop and implement the strategy across specific categories, executing business growth plans.Education, Skills, Working Experience and Training Required: Graduate degree. At least 5 years' experience in marketing (operational & brand) within B2B channel, particularly in the food & beverage sector; In-depth knowledge of the area markets. Brand standard protection skills. Calm & assured in pressurized situations. Good relationship skills, curious and flexibility. Great presentation skills. Outstanding customer service skills and a passion for all things related. Very strong communication & excellent interpersonal skills. Ability to multi-task well and work cross functionally with other team members. Microsoft Office - advanced skills. Based in Portugal, ideally in Lisbon where we have an office, but lots of business trips (France + area): at least 50%.
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Fonte: Whatjobs_Ppc

Função de trabalho:

Requisitos

Southern Europe Trade Marketing Manager
Empresa:

Monin



Função de trabalho:

Marketing

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