What are you working on? The name of the project(s): MetaTrace Genres: Casual, Casino, Hyper-casual Platforms: Mobile, iOS, Android Team size and structure?70+
For which tasks (responsibilities)?1. Analysis and Optimization of Game Economy: - Collaborating with game designers to analyze and balance the in-game economy, including tokens and NFTs.
- Monitoring and controlling the stability of the economic model, preventing crises related to token price fluctuations and in-game assets.
2. Player Lifetime Value (LTV) Analysis: - Identifying and analyzing player lifetime value (LTV), optimizing monetization and user retention.
- Supporting financial forecasts and strategies based on LTV and player engagement data.
3. Cohort Analysis and Player Retention:
- Conducting cohort analysis to identify key factors influencing retention and conversion.
- Segmenting the audience and analyzing the most important mechanics for each player segment.
- Developing strategies to minimize player churn through predictive analysis.
4. Marketing Metrics Analysis (CAC and ROI): - Evaluating the effectiveness of marketing campaigns by analyzing customer acquisition costs (CAC) and return on investment (ROI).
- Supporting the marketing department by providing analytical insights to optimize costs and improve the quality of acquired traffic.
5. Implementation and Support of End-to-End Analytics: - Developing and implementing end-to-end analytics processes to track user journeys from acquisition to monetization fully.
- Implementing and supporting systems to track and account for all key in-game metrics, eliminating data gaps, and improving analytics accuracy.
6. Support for the Marketing Department: - Assisting in the development of targeting and segmentation strategies to improve conversion from advertisements.
- Conduct analysis and provide recommendations to improve the quality of acquired traffic and increase the return on marketing efforts.
What kind of professional are we looking for?- At least 3-5 years of experience in mobile game analytics, with a focus on F2P.
- Education: Higher education in economics, mathematics, statistics, finance, or related fields.
- Data skills: Deep understanding and experience with analytical tools (SQL, Python, etc.), as well as data visualization platforms.
- Knowledge of the gaming industry: Understanding of game economy principles, monetization mechanics, as well as the specifics of P2E and NFT.
- Financial literacy: Experience working with financial models, understanding cryptocurrencies, and blockchain technologies.
- Cohort analysis and modeling: Ability to conduct complex cohort analyses and develop predictive models.
- Communication skills: Ability to effectively interact with various teams (product, marketing, finance), providing clear and actionable analytical reports.
- Independence and proactivity: Ability to work in conditions of high uncertainty and changing requirements. Would be a great benefit: - Experience with blockchain projects or P2E games.
- Knowledge of A/B testing methods and statistical data analysis.
- Experience working in startups or fast-growing projects.
What are the conditions and bonuses? We are building a unique and promising product that offers extensive opportunities for growth and development.
We offer fully remote work from anywhere in the world or office-based work in Limassol;
Flexible working hours (starting at 8:00, 9:00, or 10:00 AM, Cyprus time);
30 calendar days of paid vacation + 2 sick days per month;
100% sick leave compensation;
We prioritize ecological well-being, partially covering psychologist sessions ("Yasno" service);
We offer the possibility of external education compensation;
We provide great opportunities for creativity and potential growth. Every employee can propose and justify their idea/project that benefits the company. We allocate budget and resources for it;
No bureaucracy, flexibility in approaches and decision-making;
An engaged, enthusiastic, and close-knit team.
