.PORTUGAL, LISBONOverviewEnkonix is looking for an experienced Product Marketing Manager who is passionate about driving brand growth and has a track record of creating impactful marketing strategies across global markets.Requirements:5+ years of experience in product marketing, preferably in a fast-paced startup or venture studio environment for digital productsProven experience of working with different digital marketing channels and strategies for PPC, SEO, social media, and email marketing with the positive ROMISolid experience in conducting market pre-research and research of the new product ideasExperience with various research methodologies and tools (paid per click, organic search, and social media traffic analysis, competitive analysis)Solid experience with Google Analytics, SEMrush, SimilarWeb, Ahrefs, HotJar and/or similar toolsProficiency in data analysis and visualization toolsExceptional communication, leadership, and collaboration skills to work effectively with cross-functional teamsEnkonix conditions and benefits:5-day working week from Monday to FridayOffice in Lisbon, 4 days a week is a must — Wednesday can be a remote dayRelocation after the end of probation if you are not in Lisbon but are okay with moving. Relocation package included8-hour working day, which starts at 9:00 (Lisbon time)Compensation for payment of income tax in the amount of 5%Paid vacation — 18 working days per yearPaid unlimited sick leavesPerformance review twice a year with goals check every 2 monthsPersonal MacBook for work or BYOD compensationPartial English, sport and education reimbursementCareer development, knowledge sharing, and training opportunitiesFriendly teammates and corporate social eventsSupport with personal projects and opportunities to take new roles & responsibilitiesResponsibilities:Conduct comprehensive pre-research and research to identify and validate new product ideas and market opportunities, including market analysis, competitor research, and consumer insights for B2B and B2C marketsDefine product positioning, messaging, and unique selling propositionsCollaborate with design and content teams to create impactful marketing materials and assetsDevelop and implement multi-channel marketing campaigns designed to maximize ROMI, leveraging data-driven optimization techniquesManaging marketing budgets and resource allocation for various campaignsLead the planning and execution of the marketing strategies with various marketing channelsMonitor and analyze product marketing performance metrics (CPA, ROI, ROMI, etc), providing regular reports and recommendationsDesign, implement, and analyze customer surveys to gather valuable feedback on products, user experience, then refine product positioningAbout us:Enkonix is a technology consulting organization that connects strategy, design, and engineering services into a seamless workflow devised to support clients every step of the way
