Performance Marketing Manager

Performance Marketing Manager Lisboa Lisboa, Lisboa, Portugal KEY RESPONSABILITIES:Design and implement the performance marketing strategy.Grow and develop the Performance Team.Design, implement, and manage PPC campaigns on Google and Meta platforms.Continuously A/B test ad creatives, landing pages, and audiences to improve volume/efficiency.Monitor and report on KPIs such as ROAS, CPA, CPC.Collaborate with the content and design teams to develop converting ad creatives.Analyse customer journey and conversion funnel to recommend strategies for retargeting.Proactively identify opportunities for campaign improvements and scalability.REQUERIMENTS:Bachelor's degree in Business, Marketing or a related field.Minimum 2 years of on experience managing Google Ads and Meta (Facebook & Instagram) Ads campaigns.Proficiency in Excel, Google Ads Editor, Google Analytics.Exceptional analytical and data interpretation skills.Fluency in English, both written and spoken, is essential.Strong knowledge of the commerce customer journey and sales funnels.#J-18808-Ljbffr