.Company DescriptionWhy are we hiring?Tonic App is speeding up! We are conquering new markets, building even more amazing tools and our team is getting bigger!Who are we?We are helping medical doctors on their day-to-day, by creating a new digital ecosystem where they can easily access the most useful professional resources. By wasting less time searching for the content & tools they need, they have more time for what really matters: their patients.Job DescriptionAbout the roleTonic's ultimate objective is to bring efficiency to the healthcare system. Tonic is a from-doctors-to-doctors platform that enables the collective brain power of doctors around the world by providing a mobile platform where they can discuss cases and access updated treatment protocols and algorithms.As a Performance Marketing Executive in the company's current context, you will have to deliver and sustain an ambitious performance marketing plan across all digital paid channels. This will give you a high degree of autonomy and, collaterally, a high degree of responsibility. You will need to have a growth mindset and some experience in designing and executing campaigns in core channels such as Google Ads, FB Ads, LinkedIn and Instagram in different markets. You also need to be self-sufficient in terms of reporting, analysis and optimization.Direct ResponsibilitiesManage all of Tonic's performance marketing campaignsManage the campaign budget rigorouslyMonitor all marketing campaigns and improve them when necessaryWork with designers, copywriters and other stakeholders to ensure updated assetsTrack competitors' activitiesUnderstand market niches, positioning and angles to exploreQualificationsWhat we are looking for?Track record of success running paid campaigns across multiple platforms (Facebook, Instagram, Google SEM, LinkedIn)2+ years of experience managing paid mobile campaigns in-house / agency side and deep understanding of the mobile app ecosystemA relevant college degreeExperience in marketing mobile productsProficient in MS ExcelDemonstrable experience designing and implementing successful marketing campaignsBasic design skills with low code design tools (i.E. Canva)Solid knowledge of SEO, web analytics and Google AdwordsSelf-starter, get it done mentalityExcellent communications skillsStrong analytical and project management skillsExcited about being highly strategic and operational simultaneouslyAdditional InformationWhat we offer:Our team is our best asset
