.Paid Advertising Specialist | Crimson Education |Portugal Want to revolutionize the future of education and do meaningfulwork that transforms future generations' lives? As a Performance Marketing Specialist, you will be responsible... Login to continue Want to revolutionize the future of education and do meaningfulwork that transforms future generations' lives?As a Performance Marketing Specialist, you will be responsiblefor implementing effective paid digital advertising campaigns to attractqualified prospects with cost-effective strategies across Facebook, Google,and other paid advertising platforms. Daily, you will drive campaignstrategy development, planning, campaign building, A/B testing, dataanalysis, and stakeholder communication management.Reporting directly to the Head of Marketing, this role is designed foran individual who is comfortable independently running performancemarketing and SEO initiatives. If you have 3+ years of hands-on experience,are data-driven, proactive, and hungry to make your mark on a rapidlyscaling startup company, this role is for you.Responsibilities:Implement effective paid digital advertising campaigns to attractqualified prospects with cost-effective strategies across Facebook, Google,and other paid advertising platforms.Monitor and analyze performance metrics to make data-driven decisions,improve ROI, and grow revenue.Conduct SEO keyword research, optimize content, undertake link-buildinganalysis and champion SEO best practices within the teamWork closely with the tech team and Head of Marketing to optimizewebsite, landing pages and campaign performance, ensuring seamless userexperience and improved conversions.Stay abreast of the latest SEO, performance, and digital marketingtrends, applying this knowledge to product marketing strategies.Required Skills:3+ years of experience in SEO and performance marketing.Proficiency in SEO and performance marketing tools such as FacebookAds, Google Ads, Google Analytics, SEMrush, Ahrefs, or similar.Strong analytical skills, capable of interpreting, and leveragingdata.Self-motivated and target-driven.Able to work independently and effectively organize time and work tomeet deadlines.Excellent verbal and written communication skills.Experience managing multiple projects in a fast-paced environment withother team members and stakeholders.Why work for us?Rapidly growing start up, with a flexible working environment where youwill be empowered to structure how you work.Insightful fireside chats and workshops to help support our highperforming and ambitious team.Radical Candor is a feedback approach we live by.We're a global player with 28 markets (and growing) across the globe!If you're passionate about growing in a fast-paced,collaborative environment, and want to work with cutting-edge technologythen we'd love to hear from you!Please keep an eye on your spam / junk email folder foremails from Team Tailor
