Marketing Specialist

Frulact is an international business group, founded in Oporto, Portugal in 1987. Currently, we are positioned as a top-ranked innovative player in the supply of added-value ingredients for the food and beverage industry, focusing on fruit preparations, plant-based dairy alternatives, liquid flavours, and other specialty ingredients.
We are looking for a Marketing Specialist for our Marketing department in Maia. RESPONSIBILITIES Conduct market research to understand market drivers, consumer trends and identify opportunities for given brands, clients or product categories.Engage with Sales and technical teams to develop and deliver compelling customer presentations.Design marketing collateral and create content for external communications.Manage and execute other marketing and communication activities according to the marketing plan.Support in the organization of internal and external events, including exhibitions.Manage the day-to-day relationship with agencies.Monitor and report on the performance of marketing campaigns.PROFILE A bachelor's or master's degree in Marketing, Communications, or related field (Economics, Management).Minimum of 1-2 years of experience in a marketing role.Strong communication and networking skills to manage internal and external stakeholders.Strong analytical skills and attention to detail with an ability to interpret data.Fluent in English (both spoken and written); knowledge of French and German would be a plus.A creative thinker, self-starter, organised, autonomous and able to juggle multiple priorities.Team player who enjoys collaborating with others.Passion for the food industry.Digital marketing and branding experience is advantageous.Additional skills in Canva, AI tools, or similar design tools are good to have.
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