Marketing Data Analyst

.Title: Marketing Data Analyst – Consumer Engagement Solutions Business Unit/Function: Consumer Engagement Solutions Reports to: Product Data and Analytics Manager CES Location: Portugal/ London/ Vienna/ Italy Job type: Permanent Workload: Full Time About us Global Blue pioneered the concept of Tax Free Shopping (TFS) 40 years ago, and has, since then, become the worldwide industry leader through continuous innovation. Global Blue enables international shoppers to claim up to 20% off their Tax Free Shopping eligible purchases. Nature and aim of the position Global Blue has an ambition to build traveller-facing products that hyper-personalise the TFS experience. As a Consumer Engagement Analyst, you will support the Product Managers (CES) to achieve this ambition through building a better understanding of traveller needs and behaviours. This will involve the gathering and analysis of a wide range of data and, as such, you need to be comfortable working with complex data sets and able to translate data into meaningful insights and stories that can be shared with the business. The role will have responsibility for the development and productionisation of regular Traveller Engagement dashboards/reports, providing an improved view of how travellers are engaging with Global Blue across our transactional and marketing products. You will also be expected to advise on and conduct relevant ad hoc analysis to help inform the optimisation of existing touchpoints/features and the identification and establishment of new touchpoints/features