We have an exciting opportunity for you to join our team as a Manager Advertising & Social Media
Who we are:
FedEx is the largest express transportation company in the world, connecting more than 220 countries and territories. We work every moment to deliver the most important package of someone's day. Our team of passionate people know their day-to-day work is invaluable in delivering outstanding experience to our customers. 530,000 team members strong, we are as diverse as the world we serve. We love what we do, and we do it well. Our reach is big, and so are our dreams. Join us and let's write our next chapter together.
What you will be doing: Lead, coach, and manage a team of content and GTM specialists, fostering a culture of collaboration, creativity, and high performance.
Collaborate with senior leadership and peers to shape and implement customer communications strategies that support business goals.
Provide guidance on how to best engage customers and recommend the most effective communication channels to ensure that our messaging is clear, timely, and aligned with business goals.
Ensure that any changes (e.g. pricing, regulatory, terms and conditions,) affecting our EU customers are communicated clearly and effectively.
Lead the planning and execution of go-to-market strategies for product launches, campaigns, and key initiatives affecting customers.
Oversee the development of high-quality, engaging and on-brand content for multiple channels, including website, email, social media, product pages, and landing pages.
Work closely with cross-functional teams (e.g. marketing, sales, operations, legal, …) to ensure our communications are aligned with business and customer needs.
Oversee the execution of all customer communications from inception to completion, ensuring objectives, timelines and budgets are met.
Work closely with external agencies to ensure the timely and effective execution of marketing initiatives.
Coordinate the delivery of our customer communications across internal and external teams, ensuring cohesive messaging and brand alignment.
Monitor performance of our communications and campaigns, using data-driven insights to refine strategies and improve outcomes.
What do you bring with you:
The ideal candidate would demonstrate:
Demonstrated success in leading, motivating, and developing high-performing teams, particularly in content creation, customer communications, and multi-country and multi-channel go-to-market campaigns.
Strong communication skills to clearly convey ideas, inspire, persuade, and empower others, while adapting messaging to different audiences.
Strong interpersonal skills, with the ability to communicate clearly and effectively across all levels of the organization.
Proven experience in building strong relationships and working collaboratively with cross-functional teams to achieve shared goals.
Ability to prioritize competing tasks, manage timelines, and ensure the team delivers on key milestones.
Ability to translate data into actionable insights and leverage customer insights to guide decisions.
Adept at navigating a fast-paced, dynamic business environment, demonstrating flexibility in adjusting to changing priorities, circumstances, and business demands in a fast-paced environment.
A creative mindset that embraces change, drives continuous improvement, and utilizes emerging technologies to improve business outcomes.
Familiarity with CMS, marketing automation tools, analytics platforms, and digital marketing channels (SEO, SEM, email, social media).
Experience embedding latest technology (Gen AI, LLMs) in content generation flows are a plus
Experience: 5+ years in customer communications, content marketing, go-to-market strategy, or a related field, with at least 2 years in a leadership role.
What do we offer: Attractive compensation package Training to get you started and on-the-job learning opportunities Extensive learning resources to further develop your skills and knowledge Tuition Assistance Program (*applicable for FedEx positions with a permanent contract) Employee Assistance Program for you and your family in difficult life situations Employee reduced-rate shipping Great career opportunities FedEx is one of the worlds most admired companies and trusted brands year after year Bring your ideas, individuality, and dreams to our global community. Feel good about where you work. Choose your career path - we're ready to invest in your development. Join FedEx. #LI-Hybrid
#LI-Hybrid