Insights & Category Analyst

Insights & Category Analyst
Empresa:

Coca-Cola European Partners



Função de trabalho:

Marketing

Detalhes da Vaga

Business and Category Analyst – Lisbon (m/w/d) About the job: You will be responsible for providing invaluable commercial insights that inform strategic decision-making and inspire growth within the soft drinks category. You will work closely with cross-functional teams to develop a category-centric mindset, reframing how we approach customer relationships and positioning ourselves as the partner of choice. Your success will be measured by AG Survey results, feedback, and other key performance indicators.
What you'll do: Analyze data and insights to identify industry, shopper, and consumer trends, informing strategic direction;
Partner with commercial teams to provide support with performance insights that drive better decision-making;
Devise long-term development strategies for CCEP's soft drinks categories;
Serve as an in-house market data specialist, crafting and selling our category story internally and externally;
Work closely with Field Sales Managers to align distributor category visions across channels and maximize category potential;
Liaise with Centers of Excellence/Strategic Planning to deploy an aligned category vision tailored by channel and consistently utilized across markets;
Partner with franchisors and CD Channel teams to ensure brand and shopper campaigns are rooted in category insights;
What the role requires: Bachelor's degree in business administration, marketing or related field;
Proven experience in category management and/or market analysis, within FMCG companies would be a plus;
Proficiency in data analysis tools and Microsoft Office suite (Excel);
Upper-Intermediate level of English + Intermediate level of Spanish;
Strategic mindset with a focus on driving results and achieving business objectives;
Excellent communication and presentation skills, with the ability to influence stakeholders at all levels;
Ability to thrive in a fast-paced, dynamic environment and effectively manage multiple priorities;
Why join CCEP: Work with world-famous brands in a multinational company, leading international projects to bring innovative and technological solutions for everyone involved within our company;
We label bottles, not people. Develop your professional skills on a diverse, inclusive and equitable work environment that welcomes everyone aboard;
Although we have an international business, we're focused on developing the communities we work on, bringing them to new heights;
We believe in a culture of learning and development for our employees, to better support them on their upcoming challenges, with apps such as CareerHub and myPerformanceCCEP;
Opportunity to develop and grow professionally within an exciting & challenging team environment;

#J-18808-Ljbffr


Fonte: Jobleads

Função de trabalho:

Requisitos

Insights & Category Analyst
Empresa:

Coca-Cola European Partners



Função de trabalho:

Marketing

Berater/-In Für Social-Media Sales Und Marketing (Deutschsprachig)

Du wolltest schon immer mal einen Blick hinter die Kulissen einer der beliebtesten Social-Media-Plattformen Amerikas werfen? Wir suchen jemanden, der ein Hän...


Desde Blu Selection - Lisboa

Publicado a month ago

Media Buyer \ Acquisition Manager

Overview - Building the Natural Pfizer. Biocol labs is a healthcare company on a mission of making a superior medicine cabinet with a nature-first approach. ...


Desde Meatable - Lisboa

Publicado a month ago

Growth Manager - Samlino Group

Are you ready to thrive in a dynamic and exhilarating environment where you'll be entrusted with significant responsibilities? Are you seeking to join an ext...


Desde Samlino Group - Lisboa

Publicado a month ago

Digital Marketing Specialist - Saúde

Sobre o nosso cliente Grupo de referência no setor da saúde. Descrição Definição e implementação da estratégia de marketing digital das marcas;Definição de...


Desde Michael Page - Lisboa

Publicado a month ago

Built at: 2024-07-01T06:24:59.083Z