AtradiusThe Atradius Group provides trade credit insurance, surety and collections services worldwide, and has a presence through 160 offices in 52 countries. The products offered by Atradius protect companies around the world against the default risks associated with selling goods and services on credit.At Atradius, we believe in personal development and the Growth Mindset. Our Culture is based on teamwork, reliable accountability, constantly improving and unrivalled service. Read on more on our Career site: Atradius Career Site.IberinformIberinform is the information subsidiary of Atradius Crédito y Caución, a leading company in credit insurance worldwide. With a presence in Spain and Portugal, we invest over 12 million euros in the purchase and processing of company data. We develop cloud solutions and APIs using our own predictive models to help companies make better business decisions and analyze the default risk of their clients.Job Responsibilities:Support in the organization and execution of events, direct marketing campaigns, preparation of commercial and product information, and updating of company website content to contribute to the effectiveness of promotional actions, ensuring timely and quality provision of information and materials.Execute the company's marketing actions: design, implementation, monitoring, and analysis of results (mailings, telemarketing, press, merchandising, etc.).Coordinate events in which the company participates: control of the booth and materials, management with various suppliers (advertising agency, event agency, organizer, etc.).Maintain customer and potential client databases: segment databases for campaigns, normalization and enrichment, analysis of results.Support the sales force: assist in customer acquisition and retention, coordination of materials, corporate documentation, CRM management, etc.Communication campaigns: assist in press releases, studies, writing news, infographics, graphs, and management with the media.Basic Competencies:Bachelor's degree in Marketing/Communication/Information Sciences.Proven professional experience in B2B marketing and commercial departments.Skills in communication and digital marketing: content and layout.Proficiency in analytical tools, such as Google Analytics, MS Office (e.g., Excel, PowerPoint, Photoshop).Solid knowledge of digital marketing strategies (SEO, SEM, email marketing) and automation and CRM tools (e.g., Salesforce).Results-oriented.Creative, innovative, and capable of making a difference.Good writing skills and aesthetic criteria.Fluency in Spanish and English.Marketing and Product Management Competencies:Experience in product development; defining marketing and commercial strategies.Analytical skills: analyze product performance, evaluate competition and market trends, and ensure benchmarking analyses.Knowledge of digital marketing tools.Creative communication skills to develop campaigns: copywriting; creation of pages and layouts.Knowledge of image editing tools and layout construction.Experience in digital communication: websites, social media, SEO and SEM strategy, web page optimization, email marketing.Experience in monitoring and analyzing campaign performance metrics and adjusting strategies as necessary.Contribute to and monitor the creation of marketing materials and digital content and studies.Contribute to and monitor the development of new products in collaboration with the development team (Spain).Job Details:Number: 1597Title: Marketing ManagerUnit: COMSPB - Spain, Portugal, BrazilDeadline: 31/12/2024, 16:59Employment type: Full timePosition type: PermanentJob experience level: Entry LevelCountry: Portugal, Lisbon
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